ABB will partner with Australia’s Energy Efficiency Council (EEC) to support an aligned mission to drive industrial energy efficiency.

ABB will be involved in the Council’s initiatives related to policy and advocacy, business growth, and professional development

Upcoming projects will facilitate a broader based platform for helping industry and infrastructure to acquire the information needed to activate their zero-carbon plans

ABB’s Motion and Electrification businesses in Australia have joined the Energy Efficiency Council (EEC) as a new Industry Leader member. The EEC is responsible for building a market for energy management products and services that deliver healthy, comfortable buildings; productive, competitive businesses; and an affordable, reliable, and sustainable energy system for Australia.

The EEC membership includes policy and technical experts from businesses, governments, and NGOs. ABB joins notable corporations including ANZ, Epson Australia, and Signify, as well as educational partners including Deakin and Monash universities.

As an EEC member, ABB will look to provide insight into the role technology and services can play in reducing energy consumption in commercial and residential buildings, manufacturing, agribusiness, and transport to support Australia’s energy transition.

“Improving operational efficiency is the cornerstone of any effective net zero strategy,” says EEC CEO Luke Menzel says. “This is ABB’s bread and butter; with deep expertise in digitalisation, electrification and optimisation they are a natural partner for the EEC.

“We’re looking forward to working with ABB to ensure that businesses right across the Aussie economy have the information they need to cut emissions while improving their productivity and competitiveness.”

Mike Briggs, Head of the Motion Business in Australia, says new technology has a leading role to play.

“It’s estimated that around 300 million inefficient motors are in operation today,” he says, “resulting in increased carbon emissions and monumental energy losses. Through joint initiatives with the EEC, we’ll be able to help the market understand, for example, that by pairing a motor with a variable speed drive in a pump, fan, or compressor application, power consumption can typically be reduced by 25 per cent.”

David Sullivan, Head of the Electrification Business in Australia says: “For utilities and the construction, mobility and industrial sectors, decarbonisation and the responsible use of resources have moved to the top of the agenda. As a leader in industrial technology, we see tremendous opportunity working with EEC to educate both government and industry about the smart, sustainable and digital technologies that can enable energy efficiency and cut electric consumption and costs.”


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